Mercury’s Playbook—Your #1 Source For Instruction In The Art Of Disruption

What is Mercury’s Playbook?

In ancient Greece, the mythological Hermes was worshipped as the protector of travelers, storytellers, thieves, and merchants. Often depicted with winged sandals and a caduceus staff, playful Hermes was viewed as the very embodiment of commerce, creativity, agility, and transformation. In ancient Rome, they called this trickster god, Mercury.

Named in his honor, Mercury’s Playbook is a weekly newsletter that examines the tactics of disruptors, revolutionaries, mischief-makers, and innovators—a celebration of individuals who break the mold, challenge the status quo, and follow in Hermes’ footsteps.

What To Expect:

Mercury’s Playbook is published once a week. While the format may vary, each newsletter will focus on a specific story, strategy, tool, or framework utilized by those who are challenging the status quo, leading social movements, making huge pivots, or disrupting the business world.

Each post is designed to give you tangible takeaways and actionable insights that help you make an outsized impact—from the board room to the community center.

How To Know If You Should Subscribe:

You should subscribe if you are:

• Launching a new venture that breaks traditional molds

• Looking to challenge established norms within your organization

• Fighting uphill battles against a stronger incumbent or entrenched ideologies

• Designing unconventional strategies, frameworks, or tools for others

• Leading change initiatives, either within a company or in the community

• Crafting powerful stories or persuasive messages that move audiences

• Experimenting with new technologies, media platforms, or business models

• Making bold decisions in the face of ambiguity or uncertainty

Here are some things that other subscribers might be found doing:

• Speaking first when their group is asked a question

• Rearranging the magnetic letters on a fridge to spell out something cheeky

• Introducing themselves to strangers at events before being prompted

• Pouring their cereal after the milk

• Admitting when they don’t know the answer to a question

• Taking a selfie on a friend’s phone and setting it as the wallpaper

• Combining honest feedback with genuine kindness

• Wearing mismatched socks on purpose

• Feeling most alive when taking risks

• Always returning a pen after borrowing it

• Doing their best thinking while walking

• Embracing the use of the Oxford Comma

This newsletter is for the intelligent and conscientious rebel with a knack for creative innovation and courageous mischief.

Who Is The Author?

My name is Bradley Andrews— a hopeful rabble-rouser on a mission to inspire the world.

I would love for you to stay in touch with what I’m doing outside of Mercury’s Playbook. The best way is to subscribe to a weekly digest of my activity through micro.blog. This will send you my writing, photos, and other curiosities that extend beyond the scope of this newsletter.