Mercury's Playbook

The Rise, Fall, and Flattening of Entertainment Empires

The History of Media Doesn't Repeat Itself... But It Does Do Reruns

Feb 19 • Bradley Andrews

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Firms and Firmaments

From Meta to Michael Jordan to Mr. Beast: how star performers are made, what they’re really worth, and when you’re better off in their orbit

Feb 9 • Bradley Andrews

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January 2026

Nothing Brings Success Like More Success

Why AI, markets, and the economy are becoming increasingly winner-takes-all — and what we can do about it.

Jan 26 • Bradley Andrews

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December 2025

My "Best Of" 2025: Media Recap

A review of the books, movies, essays, writings, and music from 2025

Dec 22, 2025 • Bradley Andrews

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October 2025

A Grimm Night on Central Park South

An Original Dark Fiction Office Fable for Halloween

Oct 29, 2025 • Bradley Andrews

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5 Easy Rules To Understand Technology

How Tech Shapes Lives—And Why Every Decision Matters More Than You Think

Oct 13, 2025 • Bradley Andrews

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Long Live Everything

Invitations to imagination, innovation, and creative rebellion

Oct 1, 2025 • Bradley Andrews

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September 2025

How Much Does A Dream Cost?

How To Leverage A Luxury Strategy, Defy Competition, And Elevate Your Brand

Sep 24, 2025 • Bradley Andrews

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Bluey’s Secret: Why a Kids’ Show is the Most Watched TV Series of 2025

What Bluey’s Cross-Generational Appeal Reveals About Attention, Trust, and Designing for Shared Joy

Sep 15, 2025 • Bradley Andrews

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August 2025